Expert view on three great transition trends in future medical Industry

时间:2016-03-07作者:策知易点击: 1662 次

2016 will see the transition of the medical consulting industry, including the following three great transition trends. 1. Market promotion of pharmaceutical companies turns from connection based promotion to academy based promotion to give rise to a reform of corporate KPI management. 2. Market segments are integrated into big data to discover insight in the data and find suitable customers. 3. Patient journey changes, the analysis of which helps foreign-funded pharmaceutical enterprises allocate their resources more efficiently.

Expert profile: A medical industry commercial strategy consulting expert of the most influence from the Medical Market Research Institution and senior consultant in leadership and brand management, who has original insight and strategic view in the BI&CI business in the medical industry.