Expert view on the value and business model of future internet medical care

Guided by government policies, the internet medical care represents the development direction of the medical industry. The internet medical care has achieved explosive growth due to less effective allocation of scarce medical resource and owing to natural evolution and technical progress of internet. The market scale has reached 3.011 RMB in 2014 with a year-on-year growth of 52%. It is predicted that the market scale will reach 11.1 billion RMB in 2016 and 20 billion in 2017. The market has entered a high-speed growth stage and therefore the internet medical care has enormous potential in the future. Innovation and investment in the mobile medical field are also the most active. Its commercial models include professional staff oriented doctor community (DXY, Medlive and Iiyi) and doctor tools (DXY and Hk515), public based medical and diagnostic inquiry platform (Haodf and Guahao), medicine platform (Lkhealth and Ehaoyao), patient community (Yx129 and Huofar), institution based hospital solutions (Mediinfo and United Imaging), hardware based wearable hardware (iHealth, Etcomm and Xikang) and mobile medical care based new media (Yxj, CN-healthcare and sinohealth).

Expert profile: A senior executive of an internet medical service company who has deep insight in medical industry owing to his experience of nearly 20 years in medical market and sales and as a business department general manager.