C&E business themed salon----Part 2

时间:2016-03-24作者:策知易点击: 1058 次

The second C&E medical industry manager practice program salon achieved a complete success


        The second C&E business themed salon of medical industry manager practice program jointly sponsored by C&E and Mingyi Cloud Medical was held at the Xihuan Plaza in Xicheng District, Beijing at 9:00am, January 28, 2016.

      After the tight-scheduled preparation period, more than 50 persons to attend the salon, including senior advisors of many years’ practical experience in multinational pharmaceutical enterprise strategy, market research, information analysis and organization behavior in the medicine industry, medicine industry managers and media representatives. The salon is packed with various activities, including professional seminar, team management training and case sharing.


 

      In the morning, advisors elaborated the reform, tendency and value of future customer experience, the importance of big data market and sales decision of a multi-national pharmaceutical enterprise and how to excavate and utilize data to bring real value for a company respectively around three themes, i.e., Insight in Commercial opportunity on a Customer Journey Map, Sexy little Numbers and How to Have an Intimate Contact with Internet Medical Service and discussed commercial models of future internet medical services. In the afternoon, Professor Pan Yaotian from the Psychological Research Institutes in Chinese Academy of Sciences, who is the only one in China authorized by SYMLOG (Systematic Multiple Level Observation of Group), gave a vivid training course on organization management, named How to Read the Mind of a Team, to tell managers how to build a team of combat power and cohesive force instead of being trapped in group mindset or vexed by decrease of job satisfaction. At last, C&E shared its view on competition strategy and innovative commercial model with managers present.

      After the salon, attendees said they had learned a lot and expressed their thanks to the sponsors. They also gave their comments and opinions on the salon and expressed their expectation for the third salon. Liu Qingying, the general manager of C&E expressed his thanks to the advisors for their valuable lectures and also to other attendees in the medicine industry for their support. C&E was glad to put up such a platform for everyone to communicate their industrial experience and learn from each other. It would continue to hold the salon with gratitude to promote steady and sustainable development of the medicine industry.